Writing a blog post title can be difficult. If you’re like most other bloggers, you probably spend the first five minutes of writing your post trying to figure out what it should be called. Titles are the first thing your audience will read. They have short attention spans, you have under five seconds to capture a reader’s attention and encourage them to read on. A blog post can be expertly written, but if the title doesn’t appeal to the reader, that post can go unread.