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Web Design Trends Dominating 2021

Web Trends - Collage Art
Even when armed with the best website design solution, it’s not always easy coming up with a website that feels cutting edge. 

Following current web design trends is absolutely critical if you hope to create a site that’ll impress visitors. 

That’s why we’ve asked our friends at Elementor, one of the most popular website builders out there, to share the top five prevailing web design trends you should consider in 2021. 

So, without further ado, let’s get to them!

1. Collage Art

Like with many other UI trends, Collage art initially rose to popularity on social media.

A go-to format for Stories and news feed content, collages’ ability to stimulate was soon discovered by web designers.

Web-design collage art will typically encompass a number of core elements:

Most collages will sprawl out across a full-width visual. They will include a precise cut-out of an image (usually a photograph), as well. These elements will all be integrated using a mix of solid color graphics and patterned illustrations. 

Sounds a bit confusing. 

We know:) 

But it makes total sense once you see it in action:
Web Trends
The City Circus, an Athens hostel, created a collage and set it as its homepage’s centerpiece. Incorporating images and art related to the historical area in which it is located, The City Circus has one of the most striking hostel websites you’ll ever see.

2. Analogous colours

Even when they’re not exactly from the same palette family, certain coloor schemes simply fit together. Coloor groupings such as these are called analogous coloors. 

When blended together within a website, these colours contribute to a harmonious scheme; the kind that a casual viewer will almost certainly find eye-catching.

 In a more technical sense, analogous colours are composed of three different hues: 

A dominant coloor (typically a primary coloor), a complementary coloor (or secondary coloor), and a third and final coloor. The latter will either be a sort of blend of the first two coloors, or, alternatively, it will be a more of a ‘curveball’ hue that makes the scheme stick out.
Analogous Colours
La nouvelle seems to pull off the impossible; elegantly combining somewhat bland (and frankly unappealing) colors in a way that immediately catches the eye. The darker pink background enables the more dominant orange block font to shine. And, when the darker turquoise is revealed when scrolling down, the overall aesthetic simply works.

3. 90s pixelated design

80’s nostalgia dominated much of the previous decade. A flurry of movies and television shows were either set during that decade (think Stranger Things) or were actually aired during that decade and were reinvented for a new audience (think Fuller House and Nightmare on Elm’s St.). It seemed that Zoomers suddenly had insatiable appetites for 80’s-themed entertainment. Well, believe it or not, the 90s are now officially retro, too.

The decade in which video games truly rose to dominate popular culture, the 90’s aesthetic is very much defined by the most popular arcade games of that era. 

Those looking to truly capture the spirit of what now feels like a faraway decade, should strive to fuse simplistic pixelated graphics with a more dynamic 3D style of presentation.
90s pixelated design
The website on display is a perfect representation of this dual approach.
Those who land on this site are immediately drawn to the block graphic motif, sophisticatedly presented in slick 3D. The background shifting when scrolling up and down is a nice touch, as well.

4. Negative colours

2021 saw designers and web design agencies gravitate towards very bold colours, specifically primary ones: 

Red, blue and yellow. 

Using them effectively often entails combining multiple deeply contrasting primary colours, akin to comics-like themes and 90’s-style motifs. These types of colour combinations often target younger audiences; their upbeat, exciting vibe resonating with less mature unique aesthetic sensibilities. 

Check this out:
Negative Colours
Goliath Entertainment’s home page is a perfect representation of negative color combinations done right. The rotary telephones, boomboxes, and other iconic 90’s items will resonate strongly with Millennials who grew up in that decade.

5. Black outline

Black illustrations have become fan favorites among web designers. Enamored with their sleek, striking aesthetic, web designers leverage this dark graphic approach in other areas. A prime example is black outlines around different elements throughout their website. These black lines and borders can vary in thicknesses; they’re often used as page dividers, specifically as grid boxes of numerous sizes.

The following example is unique in that it combines said black lines and illustrations with real photographed images.
Black outline
The black borders and accents have a powerful impact on user engagement. This type of graphic design catches visitors’ attention instantly. The latter will find themselves drawn to the messaging and experiences the designer seeks to relay.

Final thoughts and takeaways

With less than 4 months until the end of the year, web designers have their work cut out for them if they hope to stand out in 2021.

Adopting these design trends will help stimulate visitors, and enable your website to truly leave a mark. 

We wish you guys good luck in implementing them!

About the author

Yoni Yampolsky is a marketing manager at Elementor. The most popular WordPress website builder Elementor powers more than 5% of all the world’s websites.

Are you talking to me? How to get your blog comment published!

One of the best ways to get some inbound links (and that much needed free traffic) to your blog is by commenting on another blog. Not just any old blog though! Find a blog that is relevant to your niche market and that would have a similar target to your own and make a comment. But wait, you made a comment and it hasn't been published! The chances are the blog owner didn't approve it (sucks to be you doesn't it!)

Apply blog comment etiquette!

Your main focus whilst commenting on blogs is always to get the comment approved and published. Here are some useful tips that you need to follow to get the most benefit from blog commenting. Review the list and use the tips the next time you are out and about in cyberspace blog commenting!

  1. Actually take the time to read the post IN FULL: This way you will be able to pick out some relevant points (or even mistakes) and make a comment to the moderator that demonstrates that you have read the post. Definitely don't just repeat what the post said by copying phrases from the post. Don't be afraid to disagree with the poster, just don't go into attack mode - after all they didn't invite you personally - you just kind of gatecrashed their blog! Remember be respectful - after all do you really want a comment full of expletives associated with you!
  2. Read the other comments and start a dialogue: Starting a conversation in the blog comment box with another commentator is a natural way of leaving a comment. Maybe someone asked a question that didn't get answered and you can show your knowledge by answering it for them instead of just making a generalized comment about the blog subject.
  3. Be nice... but not too nice: Every blogger wants to hear nice things about their blog posts but if you just leave a blog comment saying, "Good info" or "Nice post" it doesn't really add much to the conversation and is often likely to get mistaken for spam. If it's a good post that has got your interest mention what aspect of it was worthwhile for you and what you may have learned from the post. In other words - be specific!
  4. Is there a blog comment policy? If your blogger has taken the time to write a comment policy then you should take the time to read it and follow the rules. There may be specific rules that will get your comment deleted.
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  10. Check it and check it again: Proofread your comment. If you know you are a bad speller or your grammar isn't up to much then use a program like MS Word to check your blog comment before posting it. Nothing undermines your authority as much as a poorly spelled, badly written blog comment.

So if you follow all of the tips above there is a really good chance you will get your comment published and get that much-loved link back to your own blog. If it still doesn't get published maybe they just don't like you! Don't take it personally move on - there are plenty more blogs in cyberspace!

I would love for you to comment on my post and I PROMISE if you follow all the above tips I WILL publish your blog comment. I will even hop over to your own blog and leave a blog comment or two of my own.

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