Resources and Insights -

Resources and Insights -

Work smarter not harder! Use the 80/20 rule!

8020 rule

I’m sure everybody has probably heard of the 80/20 rule. If you have or if you haven’t you need to read on – it could potentially change your life. It is fundamental to every person whether a business person or not!

Now don’t be put off if you’re not a big fan of numbers. The 80/20 rule, although based on mathematical foundations, is more of a concept. But just in case you want the history here goes…

Are you getting enough?

opt-in

Opt-ins are the life blood of your business. You can have the most successful blog in the world, in terms of visitors reading it, but if they don’t opt-in to your mailing list you are losing the opportunity to convert those readers to clients.

We have all heard the saying ‘The money is in the list!”, right?

Well it may be a cliche, but it’s true.
So how do you make sure you get people to opt-in?