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Web Design Trends Dominating 2021

Web Trends - Collage Art
Even when armed with the best website design solution, it’s not always easy coming up with a website that feels cutting edge. 

Following current web design trends is absolutely critical if you hope to create a site that’ll impress visitors. 

That’s why we’ve asked our friends at Elementor, one of the most popular website builders out there, to share the top five prevailing web design trends you should consider in 2021. 

So, without further ado, let’s get to them!

1. Collage Art

Like with many other UI trends, Collage art initially rose to popularity on social media.

A go-to format for Stories and news feed content, collages’ ability to stimulate was soon discovered by web designers.

Web-design collage art will typically encompass a number of core elements:

Most collages will sprawl out across a full-width visual. They will include a precise cut-out of an image (usually a photograph), as well. These elements will all be integrated using a mix of solid color graphics and patterned illustrations. 

Sounds a bit confusing. 

We know:) 

But it makes total sense once you see it in action:
Web Trends
The City Circus, an Athens hostel, created a collage and set it as its homepage’s centerpiece. Incorporating images and art related to the historical area in which it is located, The City Circus has one of the most striking hostel websites you’ll ever see.

2. Analogous colours

Even when they’re not exactly from the same palette family, certain coloor schemes simply fit together. Coloor groupings such as these are called analogous coloors. 

When blended together within a website, these colours contribute to a harmonious scheme; the kind that a casual viewer will almost certainly find eye-catching.

 In a more technical sense, analogous colours are composed of three different hues: 

A dominant coloor (typically a primary coloor), a complementary coloor (or secondary coloor), and a third and final coloor. The latter will either be a sort of blend of the first two coloors, or, alternatively, it will be a more of a ‘curveball’ hue that makes the scheme stick out.
Analogous Colours
La nouvelle seems to pull off the impossible; elegantly combining somewhat bland (and frankly unappealing) colors in a way that immediately catches the eye. The darker pink background enables the more dominant orange block font to shine. And, when the darker turquoise is revealed when scrolling down, the overall aesthetic simply works.

3. 90s pixelated design

80’s nostalgia dominated much of the previous decade. A flurry of movies and television shows were either set during that decade (think Stranger Things) or were actually aired during that decade and were reinvented for a new audience (think Fuller House and Nightmare on Elm’s St.). It seemed that Zoomers suddenly had insatiable appetites for 80’s-themed entertainment. Well, believe it or not, the 90s are now officially retro, too.

The decade in which video games truly rose to dominate popular culture, the 90’s aesthetic is very much defined by the most popular arcade games of that era. 

Those looking to truly capture the spirit of what now feels like a faraway decade, should strive to fuse simplistic pixelated graphics with a more dynamic 3D style of presentation.
90s pixelated design
The website on display is a perfect representation of this dual approach.
Those who land on this site are immediately drawn to the block graphic motif, sophisticatedly presented in slick 3D. The background shifting when scrolling up and down is a nice touch, as well.

4. Negative colours

2021 saw designers and web design agencies gravitate towards very bold colours, specifically primary ones: 

Red, blue and yellow. 

Using them effectively often entails combining multiple deeply contrasting primary colours, akin to comics-like themes and 90’s-style motifs. These types of colour combinations often target younger audiences; their upbeat, exciting vibe resonating with less mature unique aesthetic sensibilities. 

Check this out:
Negative Colours
Goliath Entertainment’s home page is a perfect representation of negative color combinations done right. The rotary telephones, boomboxes, and other iconic 90’s items will resonate strongly with Millennials who grew up in that decade.

5. Black outline

Black illustrations have become fan favorites among web designers. Enamored with their sleek, striking aesthetic, web designers leverage this dark graphic approach in other areas. A prime example is black outlines around different elements throughout their website. These black lines and borders can vary in thicknesses; they’re often used as page dividers, specifically as grid boxes of numerous sizes.

The following example is unique in that it combines said black lines and illustrations with real photographed images.
Black outline
The black borders and accents have a powerful impact on user engagement. This type of graphic design catches visitors’ attention instantly. The latter will find themselves drawn to the messaging and experiences the designer seeks to relay.

Final thoughts and takeaways

With less than 4 months until the end of the year, web designers have their work cut out for them if they hope to stand out in 2021.

Adopting these design trends will help stimulate visitors, and enable your website to truly leave a mark. 

We wish you guys good luck in implementing them!

About the author

Yoni Yampolsky is a marketing manager at Elementor. The most popular WordPress website builder Elementor powers more than 5% of all the world’s websites.

5 Motivational reasons to start blogging – what’s your reason?

Why should I blog?

It’s a common question people ask all the time, why should I blog? What’s the point? What’s in it for me? What if I don’t know what to write about? Why should I take the time and make the commitment to firstly set up a blog and then fill it with interesting articles that people will want to read?

Well people blog for all sorts of reasons. There are those who make money from blogging – a lot of money! Others just want to tell their story. They have experienced something in life that they wish to share with other people and maybe by doing so will help others in the process. Whatever your reason for blogging, you need to find out what motivates you because without that motivation you won’t be able to produce that constant flow of information or content to attract readers and keep them waiting with baited breath for your next blog post.

Let’s look at 5 different reasons why people blog and see if you can find your motivation!

Sharing Experience

Have you done something unusual or overcome diversity in your life. Writing about your own life experiences and sharing them with others can be therapeutic. It can also be entertaining and interesting for readers who may be interested in trying what you have done or those that have shared your challenges. Depending on your experiences you should be able to create a lot of content. This leads directly to our next reason.

Helping Others

If your blog content can solve common problems experienced by certain audiences then you may have found a niche market you can help. These types of blogs generally attract a large and loyal following and are the easiest to monetize. You need to know enough about the topic to be seen as an expert in order to help solve the problems of your readers. It will, however, take some time to establish the following.

Why should I blog?
Why should I blog?

Insightful Ponderings

Some people just love to write.  Maybe you love sports and want to share your opinion of the latest signing by your local NHL or NFL team or maybe you have an opinion about the way your country is governed. Even if you just want to share your thoughts on the latest book you’ve read, blogging about it is a good way of getting people involved and engaged. Remember that these can’t just be your crazy rantings, your content needs to be insightful and challenge your readers to think.

Just because you love it

If you are passionate about something the chances are there are like-minded people out there that share your passion and they will enjoy reading your thoughts. It’s easy to write about things you are passionate about, the same way that you love to talk about them. Develop some quality content and create a place where your fellow enthusiasts will visit time and time again. This type of blog can also be monetized with offers relevant to your interest.

Motivate Others

Are you one of life’s little sunbeams? Do you have a way of ‘picking’ your friends up when they are down in the dumps? If so then share your talent and help others realize their true potential by motivating them. We all like to read about uplifting stories. Not only will you help others but you will gain a sense of gratification yourself. Using a blogging platform to coach people is a great way of spreading a little of your sunshine!

So are you still asking yourself ‘Why should I blog?’ If you are, the chances are you’re not cut out to blog. It takes strong motivation to commit to creating article after article of quality content that people will find entertaining enough to come back and visit your blog again and again. Even more motivation is required if you want to make money from your blog. It’s one thing to find readers for quality free content but to get them to spend their hard-earned cash is another matter.

If you are motivated by any of the above reasons then you may have what it takes to be a successful blogger! If you can add a little determination to that motivation then you may be profitable with your blogging also. But let’s face it, how will you really know unless you give it a try?

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